Talk to your Chicago designer about how to design a perfect homepage

The homepage of a site is like the cover of a book. It is more important and it actually helps the customer decide to stay on the site or leave it. It is important to focus on how the homepage should look and what contents should it hold. It should promise the customer that they will find what they want on the site. A good Chicago web designer makes sure that the homepage attracts the customer to stay longer on the site.

What should be on the home page?

A homepage cannot have all the content in it. It will make it clumsy and unorganized. What should a user view on the home page? Chicago web designer cannot decide what should be on the page. It is you who have to decide on the content.

a) It should define what the company is and what product or service the company is providing.

b) The company’s vision and mission can be quoted.

c) Any offer or discount for the special period can be displayed.

d) Awards received by the company can be illustrated.

Design quotient of the home page

This totally depends upon the type of target audience, the site is focused on. Chicago web designer can provide a variety of designs and templates but how to choose the best one? It can be identified with the following questions.

a) Which geographical location is the site concentrating?

b) What is the demographic and age of the target audience?

c) What is their purpose of the visit to the site? Is it for entertainment or counseling or learning?

Based on the answers to the following question, the design, color, graphics and the relevant content on the homepage differs. For example, if the site is focused on teenagers, graffiti design or rock theme page would attract more traffic. If the site is for senior citizens, dull and mild color with standard fonts will be pleasing.

If the purpose of visiting the site is for games, game videos and other funny graphics add more appeal. Talk to the Chicago web designer about your target audience and he will help you choose the theme and color.

Which navigation buttons are required on the homepage?

A good website design is the one take can take you to any page in the site within three clicks from the home page. If your customers need to move into four subpages and click on the small ‘contact us’ button on the left bottom corner of the site, then the lead generating power of the site is very low. Keep in mind that the navigation buttons on the site should show the customer that you have the content they are looking for. Basic navigation links on a homepage are;

a) About us

b) Services provided/ products

c) Clients/ projects

d) Contact us

e) Site map

Contact a Chicago web designer and plan your homepage in such a way that it will increase the site’s ability to produce leads or conversions. It is a very crucial part of the webpage and make sure it is done, without haste.